About this Author
Morra Aarons-Mele is the founder and head of Women Online, a renowned digital marketing firm specializing in empowering women. They've earned accolades for their work in mobilizing female audiences online.
2017
Business & Money
Job Hunting & Careers
13:22 Min
Conclusion
7 Key Points
Conclusion
Introverts can find success in business by recognizing their distinct abilities. They should focus on meaningful connections, establish clear boundaries, and cultivate a conducive work environment. By honoring their preferences, introverts can flourish without adhering to extroverted expectations and reshape their definition of success.
Abstract
Morra Aarons-Mele champions introverts, showing how they can succeed in business by enhancing authenticity and self-awareness. While extroversion is often seen as the key to success, Aarons-Mele's strategies empower introverts to navigate the business world on their terms. She shares personal anecdotes and advice, teaching introverts to leverage their innate qualities and transform anxiety into an asset. Through techniques like occasional retreats, introverts can engage confidently, free from social pressures.
Key Points
Summary
Success Through Extroversion
Conventional wisdom dictates that achieving business success involves actively engaging with others. This means making deals, networking, attending events, and being visible in the public eye. It's all about building connections and leaving a lasting impression. As Sheryl Sandberg, the COO of Facebook, famously advised, it's about "leaning in" and showing determination even when faced with challenges. These individuals are often seen as extroversion superstars, known for their charismatic personalities and unwavering perseverance.
Successful corporate leaders and entrepreneurs challenge the common wisdom about what it takes to thrive in business. According to them, many activities believed to be crucial for success aren't necessary.
Social Challenges
Some successful leaders face unique challenges in social situations. For instance, a biotech firm founder, who secured Series A financing, admitted feeling uncomfortable at conferences. She often retreats alone, sometimes feeling overwhelmed to the point of tears. Similarly, another tech leader, a former Wall Street banker, relies on beta-blockers to manage public speaking anxiety.
Morra Aarons-Mele, an entrepreneur and founder of a successful marketing firm, has a unique approach to business. Despite her success, she considers herself an "extreme introvert." Public speaking? She relies on Xanax. Meetings? They drain her energy. Panic attacks around strangers? Unfortunately, it is familiar. In the past, she'd fake illness to avoid the stress of being around others at work. She preferred the solace of home to dodge colleagues. Surprisingly, she's the main sales force behind her business.
Aarons-Mele has come up with a clever way to conquer her workday - she calls it "hiding in the bathroom." One trick she swears by is planning lots of short breaks throughout the day, some even less than five minutes long. These breaks give her the alone time she needs to recharge and get ready for whatever's coming next. It's like pressing the reset button on her brain, helping her tackle tasks with renewed energy.
Success as an Introvert in the Business World
Being an introvert doesn't mean you're at a disadvantage in the business world. You can thrive by following some smart strategies. Instead of constantly networking, focus on quality connections over quantity. Trim down on business development activities to save time and energy. You don't have to be everywhere; choose your opportunities wisely. By prioritizing tasks and utilizing your strengths, you can still achieve success while enjoying a more relaxed work life.
You can establish a solid professional niche and online presence, but it might mean adjusting your expectations and scaling back on your career and income ambitions. If you're freelancing, consider raising your rates slightly. While networking remains important, focus on doing it strategically and sparingly to steadily grow your business over time.
Turning Fear into Fuel
Discover how to turn your anxiety into an asset. By understanding your emotions, you can use them to your advantage. Encourage your introversion and harness its power. Anxiety doesn't have to hold you back; instead, view it as a partner in your journey to success. With self-awareness, you can find ways to utilize the "gift of anxiety" to develop unique skills that set you apart. Remember, anxiety is common, affecting around 10% of people in North America, Western Europe, and Australia/New Zealand, and about 8% in the Middle East and 6% in Asia.
Choosing to retreat to the bathroom isn't just about hiding away”it's about prioritizing your well-being. Instead of forcing yourself into unrealistic social situations, focus on setting boundaries that work for you. This means creating rules that suit your preferences and lifestyle, rather than conforming to standards made for extroverts.
œFOMO and Achievement Porn
The fear of missing out, or FOMO, is a common worry that affects many people today, both online and offline. FOMO can be especially challenging for introverts. When introverts see pictures on Instagram of others having fun, they might feel like they're missing out. Instead of enjoying their own time at home, they compare themselves to the people in the photo and feel bad. But it's important to remember that staying home was their choice.
FOMO, or the fear of missing out, might seem like a big deal, but it's not worth stressing over. Instead of worrying about what others are doing, introverts can focus on their journey and find contentment in their achievements. Whether it's giving TED Talks or landing new clients, jealousy won't get introverts or extroverts anywhere. By learning to be happy with themselves and what they accomplish, introverts can thrive without comparing themselves to others.
Reality Check for Introverts
Featuring achievement porn, closely linked with FOMO, portrays flashy displays of success by narcissistic individuals, aiming to flaunt their accomplishments. These 'achievement porn stars' flood social media with updates on their triumphs through blogs, Facebook posts, tweets, and more.
Introverts, here's a reality check: "Publicity doesn™t pay the bills." Remember, flashy online posts and social media glamor don't equate to real success. Don't get caught up in the hype.
Instead, focus on achievable goals that matter to you. Skip the distractions and aim for tangible accomplishments. Be wary of online illusions and prioritize what truly aligns with your values and abilities.
Avoid falling into the trap of striving to achieve goals set by others. Take charge of your aspirations by being mindful of what you truly desire. This means actively identifying and pursuing your objectives, rather than passively following those imposed upon you.
Introverts™ Success Tips
If you™re an introvert aiming for business success, here are some actionable tips for you:
Alone Time for Introverts
Introverts, more than others, thrive on alone time. Smart, successful introverts pay keen attention to the key patterns in their lives. They plan accordingly, staying true to themselves and taking the breaks they need.
Successful introverts prioritize their essential nature in both words and deeds, despite facing pushback from managers, clients, and colleagues. The work environment, they argue, must evolve to accommodate introverts better.
tweeting your thoughts.
Introverts who thrive in their careers know how to make their workspace, schedule, and tasks work for them. They realize that being introverted isn't a weakness but a strength. This understanding drives them to grow and succeed professionally.
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